WINFIELD, K.S. (October 3, 2012) – The Husky Liners® brand will serve as the primary sponsor of Richard Childress Racing's No. 22 NASCAR Camping World Truck Series team driven by Joey Coulter at the Talladega Superspeedway on October 6. Coulter, currently in his second year of competition in the NASCAR Camping World Truck Series, earned Sunoco Rookie of the Year honors in 2011.
Joey Coulter is hoping to continue his streak this weekend at Talladega. He has already solidified the pole position in his last two races, and the No. 22 Chevrolet driver is looking to add another career win to his successful year.
"I'm really excited to have Husky Liners® on board for the race at Talladega Superspeedway," said Coulter, driver of the No. 22 Chevrolet. "They have great products and it's an honor to be able to represent a company like Husky Liners®. I hope we can score a win together."
Husky Liners®, which sells mud guards for trucks, as well as car mats, offered an all-expense paid trip to Talladega, Alabama for the race, which will include airfare, hotel and transportation as a part of the Husky Liners® Ultimate Race Weekend Sweepstakes.
The sweepstakes winners will also get the chance to meet and have their photo taken with Joey Coulter, and receive VIP access that will include behind the scene tours and use of team facilities. The two winners chosen for the trip are Rich from Tulsa and Scott from RealTrucks.com.
"Teaming up with RCR in NASCAR racing has been an honor and we are excited to provide the chance for our customers and retailers to join us in a VIP experience at the track in Talladega," said Bob Tyler, president of Winfield Consumer Products, Husky Liners®. "It is truly a once in a lifetime experience."
Catch the race on the Speed Channel at 3:00pm CST on Saturday, October 6. The new Husky Liners® National Commercial featuring Richard Childress will air during the race.
Husky Liners®, founded by Bob Tyler in 1988 is among today's most successful automotive accessory companies. Tyler's love for hunting and fishing sparked his interest to develop the original custom fit cargo liner which has now expanded into a line of various items including custom fit Front and Back Seat Floor Liners, Heavy Duty Floor Mats, Custom Molded Mud Guards, Aluminum Tailgates and Contractor Racks, Husky Gear Box® Under Seat Storage Systems, Husky Shield® paint and headlight protection film, Husky Quad Caps™ Bed Rail Caps and a variety of other products to serve the automotive aftermarket. In the last 20 years, Husky Liners has grown to a 197,000 sq. foot manufacturing and distribution operation and has become one of the automotive aftermarket's leading sources for custom fit floor and cargo liners as well as many other automotive aftermarket accessories.
For more information on today's announcement, and all that is happening at Husky Liners®, please visit huskyliners.com