Strategic Vision recently released its Total Quality Index investigating the quality and performance of some of today's top vehicles. The group compiled a list of the Best 2013 Total Quality cars, and Dodge and Chrysler dominated the list.
Based on responses from 17,568 owners of 2013 model year vehicles, the Dodge Dart, Dodge Durango, Chrysler Town & Country and Chrysler 200 Convertible were the leaders in their segment when it comes to total quality. Strategic Vision measures more than 440 variables when considering a vehicle's total quality and driver's experience including reliability, driving excitement, emotional attachment, service satisfaction and overall sales.
"In today's competitive market, customers expect and deserve a highly reliable vehicle," said Doug Betts, senior vice president of quality, Chrysler Group. "This particular study recognizes that to excel in overall quality it's important to also deliver well-crafted, exciting vehicles and ensure customer satisfaction after the sale. These honors show that customers appreciate the innovations in the all-new Dart as well as the ongoing improvements we're making throughout our product lineup."
Experts were particularly excited that the Dodge Dart led in overall quality. Christopher Chaney, vice president of Strategic Vision, went on to say that the fact that the Dodge Dart is leading in the small car segment is extraordinary when considering the focus, design and competitive engineering that exists within this segment. He added that customers have responded to the car's versatility, motivating exterior styling, and an array of high-quality performing components and concepts.
Chrysler has 12 cars on Top Safety Pick list
Chrysler recently announced that for the second year in a row, it has 12 vehicles named as top safety picks by the Insurance Institute for Highway Safety. Chrysler also has two models that achieved the designation of Top Safety Pick+, making them some of the most reliable cars on the road. The vehicles include the Dodge Avenger and the Chrysler 200, which was also featured as a best in total quality from Strategic Vision.
The automakers models that have been named top safety picks this year include the Dodge Dart, Charger, Grand Caravan, Journey and Durango; the Fiat 500; the Chrysler 300 and Town & Country; and the Jeep Patriot and Grand Cherokee.
"We are honored to receive these awards," said Mark Chernoby, the vice president of engineering for Chrysler. "Occupant safety is a key ingredient to the design and manufacture of all Chrysler Group vehicles."