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Ram 1500 named an All-Star truck

Tuesday, May 21, 2013

Category:Car Enthusiast Talk

The 2013 Ram 1500 was recently named a 2013 Automobile Magazine All-Star for the third time in the last four years. As the 1500 has already received a number of awards this year, the editorial staff at the publication thought it was worthy of the award.

"The Automobile Magazine All-Star award puts the 2013 Ram 1500 on top of other half-ton trucks in the market," said Reid Bigland, president and CEO – Ram Truck Brand, Chrysler Group LLC. "This prestigious award doesn't just focus on new trucks but all current model trucks and we're proud to accept the honor."

The new Ram 1500 gets best in class fuel efficiency with 25 miles to the gallon. In addition, the automaker said its new technology and features don't sacrifice on performance. The truck comes with a choice of engines including the 5.7-liter HEMI V-8 engine or the award-winning Pentastar V-6. Company officials note that it offers some of the best powertrain options for a truck in the automotive industry.

The editorial staff at Automobile Magazine are not the only ones impressed by the new 1500.

2013 Ram 1500 is the Truck of the Year
The 2013 Ram 1500 was named the Truck of the Year by various sources earlier in the year including Ward's, Motor Trend and AOL Autos.

Even more recently the 2013 Ram 1500 was named the North American Truck/Utility of the Year by the 49 automotive journalists from the U.S. and Canada at the North American International Auto Show. Anyone who has purchased or plans on purchasing the 1500 should equip it with Husky Liners® mud guards in order to protect its exterior.

"For the Ram Truck Brand, this ranks as one of the proudest days in our history," said Fred Diaz, president and CEO – Ram Truck Brand and Chrysler de Mexico, Chrysler Group. "Every truck-maker aspires to win the North American Truck/Utility of the Year. I tip my hat to the folks who worked behind the scenes to make the 2013 Ram 1500 a technological triumph. In no other truck will you find Ram's incredible combination of best-in-class fuel efficiency – 25 miles per gallon - Pentastar and HEMI engines matched to TorqueFlite 8-speed transmissions, air suspension."

The new 1500 is available in nine trim levels and starts at $23,585.

Pick up truck prices on the rise
The price for full-size pickup trucks was up nearly 7 percent in the first four months of this year, when compared to the same period of time last year, according to a report from NADA Used Car Guides.

According to Jonathan Banks, executive automotive analyst with the NADA Used Car Guide, the higher trade-in values for pickup trucks is primarily due tot the improving housing market, stabilizing gas prices and a decline in the late model supply of trucks.

NADA Used Car Guides noted that a three-year-old Chevrolet Silverado 1500 Crew Cab LT 5.3L 2WD costs $20,540, up 8 percent on a year-over-year comparison.

The National Association of Home Builders said that there were 781,000 home starts in 2012, and it expects that number will surpass 1 million in 2013. Usually when residential construction increases, the cost of a pickup truck also goes up.

"The low rate of depreciation for full-size pickups means that consumers will find themselves in a favorable equity position if they trade-in their used pickups for a new or newer pre-owned one," Banks said. "There is little evidence to suggest that consumer demand for full-size pickups will diminish in the near-term. We expect prices in the segment to remain above average for the remainder of the year."