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Detroit Free Press names 2013 Ram 1500 Truck of the Year

Monday, December 31, 2012

Category:Car Enthusiast Talk

The Detroit Free Press recently named the 2013 Ram 1500 as the Truck of the Year, as the vehicle totes fuel efficiency without sacrificing performance.

"The new Ram 1500 takes a massive step forward in technology and fuel economy, representing the direction the Ram Truck Brand is heading with all its models," said Fred Diaz, president and CEO Ram Truck Brand and Chrysler de Mexico, Chrysler Group LLC. "We are honored to have an endorsement from the Detroit Free Press and Mark Phelan. This award will be well-received by our dealers and customers, reiterating the fact that Ram has the best truck on the market."

The 1500 offers best in class 25 miles to the gallon fuel efficiency, as well as new features and technology. A buyer can choose between the 5.7-liter HEMI V-8 engine or the award-winning Pentastar V-6, along with segment leading features including stop-start system, eight-speed automatic transmission, thermal management system, pulse-width modulation and active aerodynamics, which include grille shutters and active air suspension.

Those planning on putting their new Rams to the test in 2013 should consider HuskyLiners® mud guards to keep their trucks looking clean as the day they were pulled off the lot.

This is not the first time the 2013 Ram 1500 received the distinction as the top in its segment. Motor Trend announced earlier this month that the 1500 was the 2013 Truck of the Year.

"The new Ram 1500 makes a powerful statement about our company and the Ram Truck Brand," said Diaz. "Motor Trend's Truck of the Year is an amazing honor; truly one of the most prestigious awards an automaker can achieve. It reaffirms the fact that Ram has the best truck on the road today. Bar none."

With Ram expecting strong sales in the coming year for the 1500, Ford announced that it is on track to reach 2 million vehicle sales in 2012. While sales were led by the Ford Focus, the automaker was pleased to announce that its F-Series vehicles were the fourth best selling nameplate, due to the success of the truck's fuel efficient engines.

Jim Farley, Ford's executive vice president, global marketing, sales and service said the automaker's wide range of EcoBoost engines including the 1.0-liter in small cars to the fuel efficient 3.5 liter in the capable F-series pickup are what helped drive sales in 2012.