Archives: February 2013

Super Bowl will treat certain car makers well

Friday, February 1, 2013
Super Bowl will treat certain car makers wellIts no secret that the Super Bowl is big business for companies that are debuting commercials during the big game, especially considering if you want a 30 second spot you'll have to pony up a cool $4 million. Since that is the record average companies have paid, it's safe to say you can expect a lot out of this year's commercials. Those considering an auto purchase should remember to equip their new car with Husky Liners® custom fit floo ...
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Car buyers need to watch out for recalled vehicles

Monday, February 4, 2013
Car buyers need to watch out for recalled vehiclesCarfax recently issued a report warning consumers looking to purchase a used car to be wary as many vehicles on the market have unfixed recall issues.  According to the report, those looking to buy a car in Texas, California and Florida need to be especially careful as these three states have topped the list of the highest number of cars sold with open recalls in the past two years. According to Carfax, there were approximat ...
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Automakers post strong January sales

Tuesday, February 5, 2013
Automakers post strong January salesAutomakers are off to a good start in 2013, as January sales reports are just coming out and showing promising figures. Coming off a strong year in 2012, momentum has carried over into the new year as many car makers are seeing record sales numbers in the first month of the new year.  One company reaping the benefits of pent-up consumer demand is Kia Motors America. The automaker recently announced all-time record sales in January of ...
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Super Bowl car ads had flying babies, Chihuahuas, Alpacas and a farmer

Tuesday, February 5, 2013
Super Bowl car ads had flying babies, Chihuahuas, Alpacas and a farmerSuper Bowl advertisements directly affect automakers business, and a study recently showed Americans' behavior after seeing these commercials.  Autotrader.com showed that vehicles that were advertised at Super Bowl XLVII saw a 245 percent increase in search activity after their ads ran. Hyundai saw the largest increase, with a 1,004 percent increase in search activity for the automaker's Sante Fe following a commercial. The ...
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Ford increasing Hybrid efforts

Wednesday, February 6, 2013
Ford increasing Hybrid effortsAs Americans are demanding more alternative fuel vehicles, one automaker is looking to take advantage of the growing market.  Ford recently announced that more than 900 of the company's dealers will soon be certified to sell plug-in electric vehicles, up from 200 in November and accounting for one third of all the automakers dealers. The company expects to be selling EV's across 50 states come springtime.  Ford currently has ...
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KBB names winners of 5-Year Cost to Own awards

Thursday, February 7, 2013
KBB names winners of 5-Year Cost to Own awardsKelley Blue Book recently issued a report indicating which car brands and models were projected to have the lowest cost of ownership. The new and used car information website based information on their 5-Year Cost to Own data, which assess the value of new cars five years after ownership. KBB says that depreciation can be the greatest cost associated with a car, yet many consumers do not take this into account when making a purchase. In ad ...
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Lexus customer loyalty spikes based on new cars and their resale value

Friday, February 8, 2013
Lexus customer loyalty spikes based on new cars and their resale valueKelley Blue Book recently announced that Lexus has the most loyal customers on their website. The automaker is boasting new designs and strong resale value are what keeps them coming back for more. "Lexus recently redesigned its GS, ES, RX and LS, and each model has played a part in driving increased interest to the brand among KBB.com new-car shoppers, while also influencing current owners to again consider the manufacturer for their next ...
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Conservation efforts for ducks falls with hunter numbers

Friday, February 8, 2013
Conservation efforts for ducks falls with hunter numbersA new study from the Wildlife Society Bulletin is showing that as duck hunters fall, the conservation budget for the birds falls right with it. The study shows that the number of duck stamps, which are licenses a hunter has to purchase in order to hunt, has declined drastically over the last few decades. According to the Wildlife Society Bulletin, in the 1970s there were more than 2.1 million stamps sold each year but between 2004 and ...
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BMW starts 2013 off with sales up 9.9 percent

Monday, February 11, 2013
BMW starts 2013 off with sales up 9.9 percentBMW recently reported January sales of 123,276 cars, accounting for a 9.9 percent increase compared to the same month last year and its highest January sales ever. The automaker is just one of many posting a strong start to the new year.  "We made a successful start to the new year, selling more BMW Group vehicles than ever before in the month of January," said Ian Robertson, member of the Board of Management, Sales and Mark ...
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GM receives kudos for biodiesel Chevy Cruze

Tuesday, February 12, 2013
GM receives kudos for biodiesel Chevy CruzeAs a federal mandate will require new cars to achieve at least 54.5 miles to the gallon by 2025, automakers are stepping up the ways in which they are saving on fuel.  General Motors recently got a pat on the pack from the National Biodiesel Board for its new 2014 Chevrolet Cruze light-duty diesel passenger car as the vehicle has recently been approved to use 20 percent biodiesel blends (B20).  "We applaud General Motors for its ...
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Really show how much you care for Valentine's Day

Thursday, February 14, 2013
Really show how much you care for Valentine's DayValentine's Day is upon us and that means you have to bring out all stops to show that significant other just how much they mean to you.  Sure dinner and maybe some roses will tell them you like them as much as all the millions of American's treating their loved one the same way. But you're different. You want them to know that you care more than just a heart shaped box full of cheap chocolates.  You know ...
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Honda wins Driving Engagement award at Chicago Auto Show

Thursday, February 14, 2013
Honda wins Driving Engagement award at Chicago Auto ShowHonda was recently given the first-ever Driving Engagement award from the Chicago Automobile Trade Association and Word of Mouth Marketing Association at the Chicago Auto Show for having the best social media campaign of any automaker in 2012.  "We are thrilled and proud that the latest edition in our Honda Loves You Back social media campaign has been recognized. We're so grateful for the love our customers express for their Honda ve ...
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Ram Farmer video reaches viewing goal in less than a week

Friday, February 15, 2013
Ram Farmer video reaches viewing goal in less than a weekRam has promised to make a donation for every view of its Super Bowl "Farmer" advertisement to the National FFA (formerly known as the Future Farmers of America) Organization for up to $1 million. It only took them a week to get the 10 million views, which equates to the maximum donation.  The 'Farmer' video, which starts out with a tribute to farmers made decades ago by radio broadcast Paul Harvey saying "So God Made a Farmer," ...
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West Coast fishing numbers improve from years past

Tuesday, February 19, 2013
West Coast fishing numbers improve from years pastAccording to a recent report by the National Oceanic and Atmospheric Administration, California is seeing an uptick in commercial fishing numbers after they were declared an economic disaster in 2000. The increases appear to be primarily due to groundfish fisherman numbers.  The federal regulators showed that West Coast groundfish fishery yielded $54 million in 2011, up from the average of $38 million in the five years prior. A n ...
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New cars more valuable than years past

Wednesday, February 20, 2013
New cars more valuable than years pastThere might be a certain amount of uncertainty surrounding the economy and fiscal decisions being made by Washington, but the automotive industry continues to thrive.  What was a bright spot for the economy in 2012 and is expected to continue to show gains in 2013, the automotive market has been able to encourage consumers to purchase new cars. According to Kelley Blue Book, vehicles have never seen such a wide range of amenities at t ...
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NASCAR launches its largest ad campaign in history

Thursday, February 21, 2013
NASCAR launches its largest ad campaign in historyThe Daytona 500 is just days away and NASCAR has increased the hype for the already much anticipated event by launching its largest brand campaign ever.  The new campaign will lay out NASCAR's creative vision, featuring more than two dozen drivers, with nine spots in both English and Spanish. The new campaign will be featured at the Daytona 500 on Fox and Fox Deportes on February 24. "The campaign was created to excite existing fans ...
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Vermont gives preliminary nod for moose hunting permits

Monday, February 25, 2013
Vermont gives preliminary nod for moose hunting permitsVermont state officials are worried that a decline in hunting and fishing licenses will hurt the state's economy, Fox News reported.  According to the news source, in 2000, Vermont issued 100,000 hunting licenses, which was the highest the state had seen. Now, the state has only issued 75,000 licenses. As hunting numbers are down, state officials are worried that the economy could be affected.  The Vermont Fish and Wildlife Boar ...
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Bear hunting changes proposed in West Virginia

Monday, February 25, 2013
Bear hunting changes proposed in West VirginiaRecent changes by the Division of Natural Resources are looking to expand black bear hunting season to more than a dozen counties. The changes, if they are approved, would also allow bears to be hunted with firearms during the 12-day fire arm buck deer hunting season, in addition to the regular four week season.  The DNR is looking to control the bear population by increasing the areas where they are hunted.  "We did a [scientifi ...
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TrueCar expects strong February auto sales, with trucks showing unusual gains

Tuesday, February 26, 2013
TrueCar expects strong February auto sales, with trucks showing unusual gainsTrueCar.com recently put outs its February 2013 sales and incentives forecast and it looks like the automotive industry will see yet another strong month in terms of sales. According to the report the report, new light vehicle sales are expected to reach 1.2 million units in February, up 5.7 percent on a year-over-year comparison and up 16.5 percent on a month over month comparison. The sales translate to a seasonally adjusted annuali ...
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New car buying affordability examined

Thursday, February 28, 2013
New car buying affordability examinedAccording to recent research from Interest.com, of the 25 largest metropolitan areas in the United States, a median  income household can only afford the average price for a new car in one area. The only metro that could afford the average prices of a new car was Washington, D.C.  "What this research indicates, more than anything, is that a lot of Americans are spending too much money on their cars," said Mike Sante, managing ...
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